Book Title: Pitch: How to Captivate and Convince Any Audience on the Planet
Author: Preetha Rajah Kannan
Publisher: Profile Books
Number of Pages: 336
ISBN: 978-1805221043
Date Published: Jun. 20, 2025
Price: INR 364
Book Review
Danny Fontaine’s “Pitch” is a smart, engaging, and highly practical guide to the art of persuasion. Aimed at professionals and everyday communicators alike, this book breaks down the complex skill of pitching into easy-to-understand steps, offering readers a fresh and human-centered approach to presenting ideas. The book opens with an unforgettable true story — a clever, disruptive pitch that changed the future of an entire advertising agency.
The structure of the book is clear and effective. Divided into three acts — Formulate, Refine, and Finalise — it takes the reader on a complete journey from preparation to delivery. Fontaine introduces powerful tools such as the “Story Coaster” and the “TITAN” model, while also offering real-life examples and anecdotes that bring his lessons to life.
What sets “Pitch” apart from traditional business books is its conversational tone and relatable content. Fontaine emphasizes that pitching isn’t limited to boardrooms or high-stakes sales. Every conversation — whether it’s a job interview, a classroom presentation, a proposal at work, or even convincing friends — is a pitch. This makes the book broadly relevant and useful across different areas of life., Fontaine encourages readers to lean into creativity, emotion, and authenticity.
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He argues that emotional connection is the true secret behind persuasive communication, and backs this up with psychological insights, storytelling principles, and memorable case studies. Practical, entertaining, and refreshingly honest, “Pitch” teaches how to make presentations that are not just informative, but unforgettable. It also highlights the importance of mindset — encouraging readers to think like underdogs, embrace bold ideas, and even view failure as part of the journey.
With its mix of strategy, storytelling, and inspiration, “Pitch” is more than just a how-to manual — it’s a modern-day playbook for making ideas stick.
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